Privacy policy

TENI London – Privacy Policy
Last updated: June 2026

This Privacy Policy explains how TENI London (trading name of Latzel and Co Ltd) collects, uses, and protects your personal information when you visit www.tenilondon.co.uk, purchase our products, or interact with us (for example, by subscribing to our newsletter).

1. Important Information & Who We Are
Data Controller:
Latzel and Co Ltd (company no. 16670952) is the primary data controller responsible for your personal data collected on this website.
Registered address: 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom
Email: hello@tenilondon.com

International Orders (Global-e):
For all customers placing orders shipped outside of the United Kingdom (including the USA, Canada, and the European Union), your order fulfillment and transaction are managed via our global partner, Global-e (Global-e UK Ltd or Global-e US Inc.). For these cross-border transactions, Global-e acts as a joint data controller alongside Latzel and Co Ltd to securely process your payment, perform fraud prevention checks, and clear customs. 

Our website is not intended for children, and we do not knowingly collect data relating to anyone under the age of 16.

You have the right to make a complaint at any time to your local data protection regulator, such as the Information Commissioner’s Office (ICO) in the UK (www.ico.org.uk) or an EU Supervisory Authority. We would appreciate the chance to address your concerns first.

2. The Data We Collect
We may collect, use, store, and transfer the following categories of personal data:
* Identity Data – name, title.
* Contact Data – email address, billing address, delivery address, phone number.
* Transaction Data – details of payments, order values, and specific products purchased.
* Technical Data – IP address, browser type, time zone settings, device and operating system information.
* Usage Data – information about how you navigate and interact with our website.
* Marketing & Communications Data – your preferences in receiving marketing updates from us.

We also use aggregated data (such as website analytics) that does not identify you personally.

3. How We Collect Your Data
* Directly from you – when you place an order, create an account, subscribe to our newsletter, or contact our support team.
* Automatically – through cookies, tracking pixels, and similar technologies as you browse the site (see section 8).
* From Service Partners – from Shopify, Global-e, and integrated payment networks.

4. How We Use Your Data
We only use your personal data when the law allows us to. The main reasons are:
* Process and deliver international orders (Basis: Performance of a contract)
* Manage international payments, localized tax collection, and refunds (Basis: Performance of a contract)
* Send automated service emails (order confirmations, delivery tracking) (Basis: Performance of a contract)
* Provide customer support and manage your store account (Basis: Legitimate interests / Contract)
* Email marketing (newsletters, new collections, exclusive launches) (Basis: Explicit Consent)
* Improve our website experience and ad relevance (Basis: Legitimate interests)

5. Email Marketing
If you subscribe to our newsletter or choose to opt-in to marketing communications during checkout, we will send you occasional updates about new collections, product launches, and special offers.

You can unsubscribe at any time by clicking the "Unsubscribe" link at the bottom of any marketing email or by contacting us at hello@tenilondon.com. We securely manage our subscriber lists using Shopify Email and standard e-commerce marketing systems in full compliance with UK/EU GDPR and international anti-spam laws.

6. Disclosures of Your Data
We may share your data only with trusted service providers who are critical to operating our global business:
* Shopify Inc. – our e-commerce platform host and checkout partner.
* Global-e – our global merchant of record handles international compliance, fraud protection, and cross-border fulfillment.
* Shipping and Courier Partners – including premium global couriers to deliver your orders from our UK hub.
* Payment Processors – to securely handle transactions in local currencies.

All third-party partners are bound by data-processing agreements and are legally prohibited from using your personal data for their own independent purposes. We do not sell or rent personal information.

7. International Data Transfers
Because we operate globally and utilize platforms like Shopify and Global-e, your personal data may be transferred, stored, and processed outside of your home country (including transfers to the United Kingdom, the United States, and Canada). 

When data is transferred internationally, we ensure legally compliant safeguards are in place (such as UK/EU-approved Standard Contractual Clauses) to protect your information to the exact same standard required by UK and European data protection laws.

8. Cookies & Tracking Pixels
Our website uses cookies to function correctly, customize currency preferences, and analyze site performance. Cookies help us keep items in your cart, recognize your location, and optimize advertising relevance on platforms like Meta and Google.

You can manage your preferences or opt out of non-essential cookies at any time via the cookie consent banner on our site or through your browser settings. Disabling cookies may limit certain website checkout features.

9. Data Security
We use industry-standard SSL encryption and secure firewalls to safeguard your personal data. Access to your personal data is strictly limited to employees and third-party service providers who have a legitimate business need to know and are bound by legal confidentiality obligations.

10. Data Retention
We keep your personal data only as long as necessary to fulfill the purposes for which it was collected, including legal, tax, accounting, or compliance reporting requirements. By law, order records and financial transaction data are securely held for six years for corporate tax purposes.

11. Your International Legal Rights
Depending on your residency, you possess explicit rights regarding your personal data:

UK & European Union (GDPR):
You have the right to access the personal data we hold, request corrections to inaccurate data, request full erasure ("right to be forgotten"), object to or restrict certain processing activities, and withdraw consent to marketing at any time.

Canada (PIPEDA):
You have the right to access your personal info, challenge the accuracy of data held, and look into our overall privacy management practices. 

United States (including California CCPA/CPRA):
We do not sell your personal information for monetary value. However, the use of third-party analytics and ad tracking pixels may be classified as "sharing" data under US state laws. You have the right to request access to the categories of data collected, request deletion of your information, and opt out of the sharing of your data for targeted cross-contextual advertising.

To exercise any of these rights, please email hello@tenilondon.com with “Data Privacy Request” in the subject line. We will respond to all verified international requests within one month.

12. Third-Party Links
Our website may include links to third-party social media integrations or external platforms. We are not responsible for their independent privacy practices, and we encourage you to read their privacy statements.

13. Updates to This Policy
We may update this Privacy Policy occasionally to reflect shifting international laws or adjustments to our logistics infrastructure. Any updates will be permanently posted here with a revised "Last Updated" date.